Basic information:

  • Students choose one of the modules on the third year of studies
  • Study program duration: 3 years (6 semesters)
  • ECTS: 180 credits
  • Academic title: manager
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The tuition fee includes:

  • Online teaching materials
  • Free courses
  • Extensive library
  • Professional practice
  • Participation in various projects

Choose marketing management studies and become an expert who is essential for every business.

Marketing managers are in the centre of business and they perform the most important task – understand the needs of clients and make a bond between them and the brand they work for. The position of a marketing management expert has always been in demand and well-paid, and that will remain unchanged as long as economy exists – so, forever.

Do you want to enter the world of marketing or online marketing? All you need for a successful career is the academic knowledge that you will acquire at Modern Business School.

Marketing management studies – for those who make the right choices

Module marketing management will give you the academic knowledge that will enable you to become a top marketing strategist and an expert in understanding market and brand development.

  • Graduate students will be ready to apply the acquired knowledge, due to mentoring and practical examples.
  • Marketing management studies will systematically develop your marketing talents, and you will become a marketing manager needed in successful companies in the country and abroad.
  • Modern Business School enables you to complete professional practice during studies in renown Serbian companies, which will give you the opportunity to immediately apply your knowledge and gain valuable experience.
  • In addition to that, you can enroll in FREE courses and acquire additional skills

During marketing management studies you will gain skills that will enable you to:

  • Create new products and services
  • Create marketing messages and slogans
  • Promote goods and services in domestic and foreign market
  • Create true values in a company
  • Successfully create internet marketing campaigns
We educate the best marketing experts! Take your place.
Are you wondering what kind of career you will have after marketing management studies?

Graduate marketing management students can choose where they want to work –private or public sector, traditional or digital marketing.

Marketing management studies prepare you for a successful career in any sector – industry, non-governmental organization, public institutions, different funds, marketing agencies, big companies and small businesses.

We know that a great future awaits for you, and all you need to do is enroll in undergraduate marketing management studies at Modern Business School.

Study program structure

First year

Obligatory subjects:

Economics Basics
Principles of Management
Management Accounting
Еnglish Language 1
Business Law
Principles of Marketing
English Language 2

Elective subjects 1:

EU Environment
Entrepreneurship Economy

Second year

Obligatory subjects:

Financial Management
Quantitative methods for business
English language 3
Business Informatics
Business Statistics
Еnglish language 4

Elective subjects 2:

Public Sector Management
Quality Management

Elective subjects 3:

Investment Management
Organizational Behavior

Third year

Obligatory subjects:

Strategic Management
Service Management and Marketing
Маrketing research
Customer Behavior
Integrated Marketing Communications

Elective subjects 4:

Marketing Management
Digital Media in Marketing

Elective subjects 5:

Reputation and Relationship Management
International Business

Admission is in progress! Apply now!

Find out everything about the tuition fee discount on page Scholarships and discounts.

For additional information, contact us by phone: +381 11 4120 700, +381 63 353 366
or fill in the APPLICATION FORM.

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